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Strategic Marketing

research
brand evaluation
market positioning
strategic analysis and strategizing

Public Relations

development of a targeted editorial list
product placement for evaluation/review
editorial liaison with editors, analysts and others
press release and media alert writing
press release distribution to targeted editorial list via email
broad press release distribution via Business Wire
inclusion in roundup articles
bylined article placement and writing
white paper development and writing
trade show support
newsletters
editorial tours
corporate identity programs
speakers' bureau/speaker placement
speech writing/editing

Sales Support/Advertising

sales literature/support
full-service creative services
single ads or complete campaigns
media analysis/ad placement

Web Sites

content analysis and recommendations
Web site creative services
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