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development of a targeted editorial list |
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product placement for evaluation/review |
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editorial liaison with editors, analysts and others |
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press release and media alert writing |
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press release distribution to targeted editorial
list via email |
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broad press release distribution via Business Wire |
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inclusion in roundup articles |
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bylined article placement and writing |
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white paper development and writing |
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trade show support |
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newsletters |
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editorial tours |
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corporate identity programs |
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speakers' bureau/speaker placement |
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speech writing/editing |
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